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Women's LacrosseD1 · Full ride athletic scholarship14 months of coaching

Attack from a non-lacrosse state landed a Big Ten commit

A dynamic attack from a state where D1 coaches almost never travel. Great club program, elite finishing, but invisible to East Coast recruiters. We flipped her exposure plan on its head — got her to the coaches instead of waiting for them.

Athlete
Emma H. · Class of 2027
Position
Attack · 5'6"
Home
Colorado
Aid value
Full ride athletic scholarship

4.0

GPA

7

Targeted showcases

22

Head coach evaluations

4 D1, 3 D2

Written offers

Where they started

The situation

  • Living 1,500 miles from the D1 lacrosse belt
  • Club program had never placed a player above D3
  • Family was spending a fortune on tournaments no D1 coaches attended
  • Recruiting timeline compressed — she was already a junior

The plan we ran

What we actually did

Step 1

Reset the tournament strategy

Cut her tournament schedule in half and replaced it with 7 East Coast recruiting events where target-school coaches would actually be on the sideline.

Step 2

Pre-booked coach meetings

For every showcase, emailed the head coaches of her target programs two weeks out with her field, jersey number, and a 90-second film cut. They came to watch her specifically.

Step 3

Built her academic case

Her 4.0 was leverage. We packaged her transcript with her film so coaches saw an easy admissions story alongside the lacrosse story.

Step 4

Managed the offer timing

When her top choice offered, we had two other D1s in active conversations. She made a decision on her terms, not on a 48-hour clock.

The turning point

At a Baltimore recruiting event, three D1 head coaches watched the same 40-minute game — because we'd emailed all three with her jersey number and one clip. She scored 4.

The result

Where they ended up

  • Committed to a Big Ten program in September of senior year
  • Full ride athletic scholarship — under $5k/year all-in for books/fees
  • First player from her club program to sign D1 lacrosse
  • Younger sister now training with the same target list in mind
"We were flying to tournaments no one important was watching. Kito showed us we didn't need more tournaments — we needed the right seven. It changed everything."
The Hayes family · Colorado

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Illustrative case study composited from real URECRUITU families. Names, schools, and identifying details have been changed to protect privacy; recruiting journeys, timelines, offer values, and coaching methods reflect actual work.